10 Steps To Turn Your Passion Into A Business
The #1 secret to being successful online with your own business is to be passionate about it.
If you’re doing it just for the money, you will get bored very easily and will lose interest when money is not coming fast enough to your liking.
Whereas, if you do it with passion, money will be rolling in, and you will be successful before you know it!
Live your passion!
You’ve probably heard this hundred times but it cannot be more accurate when it comes to being your own boss and running an online business around the world.
My second secret is actually much linked to the first one and it is to treat your passion as a business. You need the right mindset to become an online entrepreneur and often it is not something that comes naturally.
If for instance, creative writing, practising yoga or horse-riding is your passion, and you decide to create a business around this, you will need to treat it as a business, which means showing up every day, taking responsibilities and being accountable for your actions as any business owner would be.
But how do you turn your passion into a business?
1 – Define your passion
Your love for yoga/languages/photography/travel can be the starting point of your entrepreneurship adventure but you really need to define exactly what you could do, who do you want to work with and how you’re going to offer your services or products. Once you’ve clarified all this, you need to determine if there is a need on the market for this. Market research is really important at this stage. Are there any similar businesses around? What is their offering? Do they specialize in a specific market/audience/country, etc.?
2 – Do you have the skills to do it alone? Or will you need professional help?
if you want to be successful, I would sincerely advise you to consider outsourcing for your website or social media, get a coach to save months and years of trial and errors.
3 – Are you ready to treat your passion as a business?
You will probably work harder than in any previous jobs. Being your own boss isn’t always glamorous. It will mean spending hours, days behind a computer doing marketing or updating your website or your social media accounts. Working on your laptop at the beach is only really for the picture! Don’t let Instagram fool you. Trust me.
4 – Start today!
Not tomorrow, next week, next year or whenever you’ll feel ready. Again, I speaking from experience when I say Start today, no matter what! If you are spending 6 months figuring out what you will do online, you will have lost 6 months of learning about all things entrepreneurship. So, Start Today, at least with a website/blog/Facebook group around your passion. Connect with people doing something similar, comment on their blog, on their pages or in their group. You really shouldn’t consider them as competition, honestly, there is room for everyone online. Work on your story, that’s is going to be your differentiator.
5 – Get the online backbone of your business ready.
I teach personal branding to most of my clients as I feel that is one of the easiest ways to be authentic and be able to grow your business. Create a “You Inc” blog or website and set up your social media accounts.
6 – Plan
Prepare a business / marketing plan and organize your actions for each day of the week.
7 – Become THE expert within your community
Become the go-to person for that specific matter, both online and offline.
8 – Work on your personal brand every day
Learn about branding and concentrate on traffic generation activities, word of mouth, recommendations, etc…
9 – Test and adjust
Perform regular assessments/reviews and make necessary adjustments to your business.
10 – Celebrate every success
Make the most of your life overseas and enjoy the freedom that owning your own business brings you.
Need some inspiration to turn your passion into a business?
Check out my Global Entrepreneurs Interviews for some good examples on how to live from your passion.
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